News

Selena Gomez’s Rare Beauty is no stranger to creating major buzz (and clearing the Sephora shelves) with fresh launches — and ...
Fall is officially on its way, and this is your *only* chance to score $350 worth of beauty essentials from Rare Beauty, ...
Is it already fall for Selena Gomez? That's the impression you might get from a photo of her and her fiancé Benny Blanco that ...
Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch ...
Chances are you’ve seen your favorite celebrities make waves in places beyond the stage and movie screen. Hollywood’s most ...
Three scratch-and-sniff billboards for Selena Gomez’s Rare Beauty have been installed in Manhattan. When passersby agitate ...
Selena Gomez is ushering in a new era for Rare Beauty with a perfume campaign that features the "Calm Down" singer posing in ...
Selena Gomez celebrated a major moment for Rare Beauty on Thursday night in Los Angeles, launching the brand’s first-ever ...
A stigma still lies heavily over mental health topics, though, and in just four years, Selena Gomez’s brand Rare Beauty has built its reputation on destigmatizing that sector of reality.