LA Olympics Hit $2 Billion in Sponsorships, Topping Paris Games

The 2028 Los Angeles Olympics and Paralympics have signed more than $2 billion in sponsorship and licensing deals, surpassing ...

See the updated 2028 Los Angeles Olympics event schedule: Dates, times and more

An updated and more detailed 2028 Olympics event schedule was released on Wednesday. See a minute-by-minute timeline of LA ...
The New York Times

The ‘Creative’ New Way L.A. Is Raising Money for the 2028 Olympics

Organizers usually strip naming rights from host venues. Los Angeles is pioneering a new business model for the 2028 Games.
Swimming World

Mission Viejo to Host Five Dive Teams Ahead of 2028 Olympics

Mission Viejo Nadadores announced this week that it has entered agreements to host athletes from five countries for training camps before the 2028 Olympics in Los Angeles. The club and city of Mission ...