The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl ...

The company’s latest ad isn’t about the iPhone. Technically, it’s about the Mac, but really, it’s about Apple and what the company wants you to think about what it stands for. And, it’s a reminder of ...

With the iPhone 17 models now rolling out in Australia and New Zealand, Apple has shared a new ad for the iPhone 17 Pro on its Australian YouTube channel. The spot features a film director using an ...

Apple celebrated Thanksgiving by unveiling its annual holiday advertisement "Heartstrings" on Thursday—a two-minute commercial that highlights the AirPods Pro 2's new hearing health features and ...

Apple today shared a new ad for the Clean Up feature in the Photos app, which can identify and remove distracting objects from the background of a photo. In the video, a man flexes his muscles in ...

Commentary: You don't need an 81-slide deck to convince your parents to buy you a Mac for college. Apple should change its tone to get its advertising groove back. Bridget Carey is an award-winning ...

Kobe Bryantappeared in an Apple commercial that aired for the first time during Sunday afternoon's broadcast of the Los Angeles Lakers-Houston Rockets game. In the spot called "Father Time," Bryant is ...