Big 12 commissioner Brett Yormark said the No. 1 thing he thinks about when he wakes up is the huge revenue gap between his league and others.

The Big 12’s annual spring meetings will unfold this week with a loaded agenda and daunting issues awaiting conference and campus executives, from College Football Playoff expansion and the possibility of the Big Ten and SEC breaking away to the industry’s attempts to regulate NIL and secure antitrust protection from Congress.

The Big 12 is becoming the first Power Four conference to have each of its members sign participation agreements with the College Sports Commission.

The Knights received $19.97 million as part of it annual revenue from the conference according to tax documents for the 2024-25 fiscal year.

With the Big 12’s on-field volatility, it’s no surprise this conference is one of the toughest collections of coaches to rank entering the 2026 college football season. BYU’s Kalani Sitake and Houston’s Willie Fritz headline the rankings,

A recent change could go away as quickly as it came for Big 12 basketball.

Big 12 commissioner Brett Yormark didn’t slam the brakes on College Football Playoff expansion during his state-of-the-conference remarks Friday in Frisco, Texas — that authority belongs exclusively to the Big Ten and SEC. But Yormark injected a morsel ...

The Big 12 commissioner said 10 conference games for football is “something I would like to do, on lots of different levels.”

There are a handful of capable returning starters in the Big 12, plus a compelling transfer in Drew Mestemaker at Oklahoma State.