These Origin jeans deliver unmatched comfort and flexibility. The super stretch fabric moves with you, making them the ...

This month, Levi’s debuted its new line of women’s jeans, backed by its largest-ever marketing campaign targeted to women, “Live in Levi’s.” Starring Grammy award-winning recording artist Alicia Keys, ...

An early pair of Levi Strauss & Co.'s "Duck Trousers" Photo courtesy American History Museum On the 109th anniversary of Levi Strauss’ death, his chief product—blue jeans—have become a $91 billion per ...

Welcome to Pants Week, where the Strategist will be tackling all things pants-related (given that you’ll be wearing them pretty consistently from now through spring). Throughout the week we’ll be ...