In 1971, a few hundred young people from around the world stood on a verdant hilltop in Italy and sang about their collective desire to “buy the world a Coke.” This now iconic Coca-Cola commercial ...
Coca-Cola knows a good song when it hears it. In 1971, the soft drink company introduced its I’d Like to Buy the World a Coke jingle, which, when later rerecorded as I’d Like to Teach the World to ...
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