Add Yahoo as a preferred source to see more of our stories on Google. Coca-Cola logo variations campaign. Brands can very precious about their logos. The typical brand manual comes with several pages ...

Humans are bad at getting the details of logos right (this much we know), but Coca-Cola is embracing the imperfections of fan-made dupes. [Photo: Coca-Cola] A new ad campaign called “Every Coca-Cola ...

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Coca-Cola While ...

Diet Coke has changed its logo on cans, replacing the traditional Diet Coke script with a very large and prominent DK label. This is creating quite a stir, evoking memories of “New Coke” for many ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

Today, Coca-Cola has one of the most iconic brand identities in the world—so iconic, in fact, that one 2010s study found that “Coca‑Cola” is the second‑most widely understood term in the world after ...

The AI product, NX Score, has played a major role in securing 80% of Digitas’ pitch wins this year. Brands are usually so protective of their visual assets. But Coca-Cola goes the other way in a new ...

New year, new Diet Coke! The brand is kicking off 2018 with a new can design and four new flavors, Coca-Cola announced Wednesday. The new design maintains the brand's iconic silver background but ...