The duo behind this year's John Lewis Christmas advert say they have been "blown away" by the reaction it has received. The ...

Getting an approved CTV ad creative ready for delivery is still a mostly manual process – as in, emails and spreadsheets – which may work for linear TV, where the creative and technical specs for ...

The sober comedian celebrates his new role as part-owner and creative director of Years Beer in the brand's first nationwide ...

Creative is one of the biggest levers for performance, but the cultural clash between creative and media teams result in marketers underutilizing this approach. On this week’s podcast, we highlight ...

As Chief Technology Officer and Head of Data Science, Ian Liddicoat leads the optimization of Adludio’s world-beating marketing analytics. Creativity in digital advertising went through a period of ...

Over two decades after the Piracy, It's a Crime ad was launched in 2004, the French journalists Nicolas Delage and Christophe ...

Arnab Karmakar will lead as Head of Creative AI, bringing over a decade of creative strategy experience to lead work across ...

Stay ahead of the game with AI-powered creative search ads. Learn how to leverage the power of automation to improve the efficiency of your PPC campaigns. PPC ads are at the core of many marketers’ ...

Editor’s note: The print version of this story in the May 2024 issue of Virginia Business incorrectly reported the amount of Virginia Commonwealth University‘s purchase of the Creative Circus. VCU ...

The data point was released as part of a broader presentation on Amazon's connected TV ad products and innovations.

Israeli-headquartered marketing automation SaaS company Bidshake has recently launched a new tool - the Creative Manager, within its user acquisition (UA) platform.This new tool - the first of its ...