The Crown Sport could get an affordable PHEV, while the Sedan gains a base trim and the Crossover picks up a two-tone look ...

YOKOHAMA, Japan — Toyota Motor Corp. is planning three additional body types to follow its traditional Crown sedan entry, creating a line of premium offerings that straddle the all-popular utility ...

The Toyota Crown - while certainly not the crown jewel (wink, wink) of the Japanese automaker's global lineup, has always been about adding a bit of luxury to the mid-size class. Now, it's also about ...

The humble and nicely-appointed Toyota Crown has been in the U.S. Toyota lineup for quite some time now, and recently, its station-wagon-styled companion, the Crown Signia joined as a 2025 model.

Toyota is filling every nook, cranny, crack, molehill, anthill, and thimble it can find in the market with a tailored product. It’s Toyota’s world and every other manufacturer is playing catch up.

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