Add Yahoo as a preferred source to see more of our stories on Google. Any parent who’s gotten in on the Elf on the Shelf craze has been there: What started out as a fun tradition—starting out in late ...

As the parent of a half-Jewish, half-Christian child who was already a sharp-eyed Santa skeptic by the time he started preschool, I did not want my kid to be the jerk who ruined Christmas for his ...

CHICOPEE, Mass. (WWLP) – The Elf on the Shelf tradition has become a beloved part of Christmas for many families, but coming up with new ideas every night can be challenging. Count down to Christmas ...

Warning: This article may contain spoilers for young eyes. Even Jolly Ol' St. Nick needs a helping hand now and again. Stream NBC 5 for free, 24/7, wherever you are. While he sees you when you're ...

Elf on the Shelf is celebrating it’s 20th Anniversary this year! Maddie Conklin sits down with the creators of Elf on the Shelf and the Lumistella Company, Christa Pitts and Chanda Bell. These ladies ...

Those Netflix specials aren’t made with (just) Christmas magic. By Tony Maglio If Christa Pitts doesn’t RSVP to your holiday party on time, cut her some slack. The co-founder of The Lumistella Company ...