When Nicholas Nunes was promoted to director of enterprise social media at BMO in 2018, the bank had seven different point solutions for its social media tech stack. "We had use cases that all lived ...

This is the published version of Forbes' CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox ...

In 2025, businesses face increasing competition, making a robust social media strategy more critical than ever. The key to standing out lies in adapting to the rapid evolution of digital platforms.

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the internet, or one of the many recent books ...

Social media is an obvious front door to your brand in today’s digital-first environment. Despite its visibility, the real value of social media comes alive only when it is seamlessly woven into the ...

CHICAGO, Aug. 20, 2025 (GLOBE NEWSWIRE) -- New research from Sprout Social (NASDAQ: SPT), an industry-leading provider of cloud-based social media management software, reveals that marketing leaders ...

KPMG embarked on a new content and social media programme to connect with the digitally savvy tech start-up community, enabling the company to take a leading position in the market KPMG is one of the ...

Sprout Social has been recognized as a Leader in the 2024-25 IDC MarketScape on Worldwide Social Marketing Platforms for Large Enterprises. This recognition highlights the company's innovative social ...

Chief Marketer interviewed marketers at CES on Wednesday, Jan. 8, about the latest tech trends, brand activations, their impressions of the show, marketing advice and more at our branded studio on the ...

Grocers typically use social media to show off what they bring to shoppers’ tables, from seasonal products to fresh meals. At the end of the day, though, most grocers’ social media pages end up ...