An interdisciplinary research team has demonstrated in their new study that harmful phthalates and endocrine disruptors are released from common soft plastic baits. Soft plastic lures are increasingly ...

Researchers have perfected a fiber-reinforced fishing lure that may prevent millions of pounds of toxic plastics from polluting waters nationwide. Earning raves in the sport-fishing world, a young ...

Wisconsin entrepreneur Ben Hobbins worked with University of Wisconsin- Madison engineering and business school faculty and students to devise a fiber-reinforced fishing lure that may prevent millions ...

Milliken Fishing shows you how to make custom soft plastic lures from scratch. Common Childhood Virus Linked to Alzheimer’s Development in Old Age Map shows cheapest and most expensive states to ...

Tackle store shelves are overburdened with every style and shape of soft plastic bait imaginable. And although all undoubtedly catch largemouth bass to some extent, they also can do a great job at ...

A Lancaster County science fair champion has earned international honors for developing a fishing lure that won’t contribute to the problem of plastic pollution in waterways. Hempfield High School ...

Kyle Norman of Pangburn loves fishing and has come up with an idea to combine his hobby and creativity to fashion a business. By cutting pieces off different lures and putting them all together, ...

Imagine this scenario: you’re allowed to fish for bass every day for the rest of your life, but you can only use one lure. You have an unlimited supply, but it’s all the same bait. What would it be?

It is owned by Rick Provence III and his wife, Mandy Provence. The Cast Cray Outdoors storefront is located at 356 East Maryland Ave. in Sebring. The company sells fishing lures, rods and reels, ...