Shopping for generic brands can help you save money at the supermarket. Our editors always buy the generic-brand versions of products like lactose-free milk, canned beans and pasta. Our editors also ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Sometimes you just have to buy the store brand. The cost savings are just too tempting. But here's a secret that the big brands don't want you to know: The generic stuff isn't always the lesser option ...