Page never stopped hunting for new guitars. He favored a few, but he never hesitated to add to his guitar army. The Led Zeppelin founder did exactly that in 1974. The manager of Michael Corby (the ...

Jimmy Page was one of several rock icons invited to share their instruments as part of The Metropolitan Museum of Art's 2019 exhibition, Play It Loud: Instruments of Rock & Roll. Now, footage of the ...

When most people think of Jimmy Page, they recall the Led Zeppelin mastermind in an embroidered dragon suit with a low-slung Gibson Les Paul Standard standing in black-and-white loafers before ...

The earliest approved model of the Gibson Les Paul — owned by Les Paul himself and known affectionately as “Number One” — is headed to auction. The lot will be part of the upcoming “Exceptional Sale,” ...

Forbes contributors publish independent expert analyses and insights. I cover the music industry. The Gibson Les Paul is practically synonymous with rock and roll, becoming the go-to axe for countless ...