Welcome to the 30-Day Challenge sponsored by Medterra, where one GOLF.com staffer leaves no stone unturned in the pursuit of a simple goal — breaking 90 — with the hopes of helping you do the same.

True Spec Golf Master Fitter Kevin O'Connell explains why the golf ball is so important to every golf club fitting.

Question: I see all the latest clubs that just came out in the Hot List, and I’m fired up to check them out. But I’ve been sitting here in the ice and snow for the last two months. With all that rust, ...

The folks at MyGolfSpy say they’ve cracked the golf-fitting genome, figuring out a way to properly fit a player for a club without having them take a swing or even leave their couch. Golf equipment ...

GLENDALE, AZ (AZFamily) — Liam Stevens started golfing about a year ago. “I started working at a country club,” he said. “It made me want to golf more and get better.” He decided to get fitted for ...

If you attend a custom fit appointment at a golf club or store there is undoubtedly a certain level of expectation of the service you’ll receive. Most golfers anticipate being spoon-fed all the ...