Over the years, there has been no shortage of discourse on the role of humor in advertising, with industry legends and self-proclaimed funnymen alike frequently rhapsodizing about its importance. In ...

Progressive CMO Remi Kent is tapping into the brand’s corporate altruism for a new campaign during a fraught time for insurance companies. Progressive Insurance has gifted more than 1,000 vehicles to ...

CLEVELAND, Ohio – Fans missed out on two TV-watching events Sunday: Instead of a close game, Super Bowl 59 was a blowout. And the usual drawing card of commercials turned out to be a bit of a dud.

Patrick Mahomes lights up screens with a mix of humor, heart, and heroics in these standout commercials. This list of stories outlines his on-camera adventures, from coaching Andy Reid through funny ...

The Super Bowl is the biggest, costliest, most anticipated advertising event of the year and for some brands it is the biggest bet they make to reach their intended audience. So, the ads should ...

(AP) - This year’s Super Bowl commercials went for easy laughs and nostalgia, largely steering clear of controversy and leaving the surprises on the football field, where the Philadelphia Eagles ...

Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America could use a little break.As the Philadelphia Eagles and the Kansas City Chiefs ...

From a strange creature called "Puppymonkeybaby" to a tear-inducing Audi ad, Super Bowl ads ran the gamut this year from offbeat humor to heartfelt messages. On advertising's biggest night, Chrysler ...

Most regular viewers of the Super Bowl are well aware of devices that have been commonly viewed in Super Bowl advertising. My own research documents that humor, appeals to emotion and the inclusion of ...