Behind the blockbuster nostalgia are smart lessons in cultural participation, consistency, and making value felt.

PHILADELPHIA--(BUSINESS WIRE)--This Sunday, Comcast’s Xfinity makes its Super Bowl debut by reimagining one of the most iconic films in movie history: Universal Pictures’ Jurassic Park. The first-ever ...

Xfinity's 2026 Super Bowl commercial takes viewers back to Jurassic Park – and imagines a universe in which things didn't go haywire like in the 1993 classic. Oscar winner Taika Waititi directed the ...

"Jurassic Park" stars Sam Neill, Laura Dern and Jeff Goldblum reunite for Xfinity's 2026 Super Bowl commercial, pondering a world in which the park had gone as planned: lovely.

The original cast of Jurassic Park was de-aged in a Super Bowl ad, and fans didn't like it.

Comcast is taking a little time out of the telecast of Super Bowl LX on NBC to conduct some business. The cable giant, which is also NBC’s corporate parent, will run a 60-second commercial for its ...

Sam Neill, Laura Dern, and Jeff Goldblum Return to Jurassic Park 33 Years Later, Alongside the Classic Score by John Williams Comcast and NBCUniversal Bring a Modern Twist to Jurassic Park Through ...