The Grio

Taye Diggs and his sister discuss living with schizophrenia in a new campaign

Taye Diggs is opening up about his younger sister’s schizophrenia diagnosis and how proud he is of her for embracing her mental illness. In a new video for the campaign “Live Your PosSCZible,” the ...
MM&M

Boehringer Ingelheim pop-up shows what living with schizophrenia can be like

While the U.S. has come a long way in terms of normalizing conversations around mental health and encouraging people to seek treatment for behavioral issues, there is still a broad stigmatization ...
MM&M

Taye Diggs, Bristol Myers Squibb challenge schizophrenia stereotypes

Bristol Myers Squibb wants patients living with schizophrenia to experience life to the fullest extent possible. That’s why the pharma giant rolled out Live Your PosSCZible, a national campaign ...
FiercePharma

BMS taps Taye Diggs as its best man for schizophrenia educational campaign

Ahead of the FDA’s decision on Bristol Myers Squibb’s schizophrenia treatment KarXT, the Big Pharma has kicked off a campaign this week to improve education around and destigmatize the mental illness ...
Yahoo

Some people with schizophrenia fight stigma on social media

Kody Green, 29, of Onalaska, Wis., creates content about schizophrenia on Instagram, Tik Tok, YouTube, Threads, LinkedIn and Facebook. Photo courtesy of Johnson & Johnson and FleishmanHillard NEW YORK ...