Premier Foods has bounced back into the M&A arena with the purchase of Merchant Gourmet, the UK-based manufacturer of ready-to-eat products. The owner of the Batchelors noodles and soups brand is ...

Merchant Gourmet produced in-house creative for a new ad campaign to drive brand awareness. The 25-year-old company is on a mission to inspire a healthy, plant-based diet. Products range from ...

Merchant Gourmet is launching a new frozen range of pulses and grains. Two SKUs – Green Lentils and White Quinoa – will roll into Ocado in June (rsp: £3.50/500g). The products had been cooked and ...

Premier Foods today announces it has agreed to acquire Merchant Gourmet, a premium, healthy, convenient meals brand, as the Group continues to deliver against its growth strategy of acquiring brands ...

Posh grains and pulses brand Merchant Gourmet has teamed up with chef Sabrina Ghayour to launch a duo of pouches. Persian Style Rice & Lentils and Turkish Style Bulgur & Rice further the brand’s ...

The Merchant Gourmet – the plant-based, healthy grains and pulses brand –has launched a new vegan cookbook The Simple Plant-Based Cookbook, which features a recycled paper cover by Uncommon that ...

This January, anyone can embrace their inner chef thanks to Merchant Gourmet’s latest campaign, ‘Yes Chef’, created by creative studio Insiders. The campaign brings the brand’s Everyday Gourmet ...