This article was originally published on www.si.com as Super Bowl 2026: Date, Location, Logos, Halftime Show & Everything You ...

Ads are reportedly selling for close to $8 million for the 2026 Super Bowl, meaning if Novartis is running another 60-second ad, the cost for just the media could be north of $15 million. Add in ...

We had already seen a preview of the new Dunkin' commercial during last week's Grammys. But early in Sunday's Super Bowl, we got an extended version of the ad. It still included "Succession" star ...