Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest in its ad-supported subscription tier. “This will enable clients to buy ...
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Netflix’s cheapest tier might become unbearable as the streamer confirms the rollout of personalized ads
Netflix bosses have said they "expect advertising revenue to roughly double in 2025" This is due to the introduction of personalized ads in the second half of the year However, this decision could put ...
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