Mattel's new deal also includes the 'Frozen' franchise, whose third animated film hits theaters in 2027.

The American Girl doll line is adding another iconic animated Disney character to its lineup Tuesday — with more on the way — thanks to a new multi-year licensing agreement renewal.

American Girl and Disney, two brands beloved for their inspirational characters, have partnered to release an enchanting collection of princess dolls that includes Disney Princesses Ariel, Tiana and ...

To mark its milestone anniversary, American Girl is debuting its first-ever adult novel alongside a new line of collector dolls.

Thu, March 20, 2025 at 1:17 AM UTC Disney has teamed up with Mattel on two new “Disney Collector” edition dolls. First unveiled at the New York Toy Fair, the limited-edition release features 12-inch ...

I keep seeing all these announcements and write-ups from Toy Fair New York 2026. Most of them feature male-centric toy brands so I thought I would start a post ...

Once again, Disney has tons of new items in store for Star Wars fans in honor of Star Wars Day, aka May the 4th. One of those very special items will be a very limited edition Princess Leia Doll ...

Disney’s live-action Snow White is already coming to life before it lands in theaters. On March 1, Mattel will debut limited-edition dolls inspired by the forthcoming film’s courageous heroine, Snow ...

A multi-year global licensing agreement has been renewed between Mattel and Disney, adding more Disney Princess and Disney Frozen dolls to the market. Mattel has announced its renewal of a multi-year ...

Disney and Pixar Cars Transforming Mack Playset brings exciting racing adventures to life with 2-in-1 play. This toy truck is both a transporter and a tune-up center! Open Mack's trailer and unfold to ...

Mattel is celebrating the 40th anniversary of its iconic American Girl doll brand in a big way in 2026 with the release of new dolls and books.

All-new brand spot featuring music from seven-time Grammy® Award winner Jacob Collier showcases the limitless power of imagination inspired by Disney princesses. BURBANK, Calif., Aug. 25, 2025 ...