New Era, the international sports and lifestyle brand, is once again proving it’s more than a cap company — it’s a cultural ...

BUFFALO, N.Y. (WIVB) — MVP, QB1, and “Director of Billustration” for New Era are just some of the many hats that Josh Allen has worn so far during his career. Before every home game this season, he’s ...

Mark Maidment of New Era details its ComplexCon footprint as the event's Official Cap, and activate a major "Crownworks ...

BUFFALO (WKBW) — As the reigning NFL MVP, Josh Allen's every move is in the spotlight, including his "fit" before each football game. For Sunday night's Buffalo Bills home opener against the Baltimore ...