PRICE DROP: In the early morning hours on Black Friday, we finally saw a real price drop on the award-winning LG 65-inch C5 Series OLED EVO 4K Smart TV. Pick up this TV at its lowest-ever price of $1,216.99.

Walmart's early Black Friday TV deals keep getting cheaper, including the one on this super smart LG 4K UHD OLED evo AI smart TV. Save a massive $1,103 off this 65-inch model before this sale ends.

Samsung, TCL, and Hisense are three of the most popular TV brands, and all of them have solid holiday deals. Our TV expert shares how he'd pick which brand to go with on Black Friday.

As of Nov. 18, the 55-inch LG Class B4 Series OLED 4K TV is on sale at Walmart for $698, marked down from the normal price of $1,099.99. That's a massive 37% discount that takes $401.99 off the list price.

The LG B5 is an excellent gaming TV for the PlayStation 5 console because it has a native 120Hz panel and four HDMI 2.1 ports. That means it will properly display games running in 4K resolution at up to 120fps. The LG B5 also supports variable refresh rate (VRR) and auto low latency mode (ALLM).