Which kawaii makeup is best? In Japanese pop culture, kawaii is a trend that roughly translates to “cuteness.” All things can be kawaii: clothing, foods, home goods, stationery ...

Trying makeup trends, at least once, is a lot of fun, but some makeup trends are a lot more difficult to pull off—I don’t care who you are. Pastel makeup is the latest trend for spring and, frankly, ...

With the spring season now upon us, lighter colors should start making their debut in your cosmetic collection. Soft, sheer shades are relatively easy to master, but the world of pastels can be a ...

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Need to know how to wear this season’s popping pastels? Sarah Caden asks an expert Pastel purples, peaches and pinks will work with most eye colours and skin tones. Image: Clare Meredith Mac Colour ...