Apple's M5 Max Chip Achieves a New Record in First Benchmark Result

The first Geekbench 6 result for a 16-inch MacBook Pro with the M5 Max chip surfaced today, and Apple has achieved ...

Google Ads adds AI voice-over to Performance Max video ads

Google is enrolling advertisers in an AI voice-over program that will automatically narrate their video ads — unless they opt out by March 20.

How To Build A ‘Feed-Only’ Performance Max Campaign

Feed-only Performance Max setups allow advertisers to constrain automation and concentrate performance on product-level ...
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Google Ads PMax: The truth about audience signals and search themes

If you’re running Performance Max, or planning to launch a new campaign, I want to clear up one of the most misunderstood parts of Google Ads: audience signals and search themes. Understanding how ...
Search Engine Land

Performance Max reporting for ecommerce: What Google is and isn’t showing you

Performance Max has come a long way since its rocky launch. Many advertisers once dismissed it as a half-baked product, but Google has spent the past 18 months fixing real issues around transparency ...
adexchanger

Performance Max Takes Its First Steps Into Auto-Generated Video

We’re not quite there yet – but Performance Max, Google’s AI-based ad product, is getting closer. On Thursday, Google announced a suite of updates to PMax that expand its generative AI creative ...