Baskin-Robbins is known for its ice cream, but did you know there’s a hidden message in its logo? “The ‘BR’ in the Baskin-Robbins logo has a—not very well—hidden ‘31’ in it,” says Jaclyn Hesse, ...

We eat with our eyes first, which is why food packaging is almost as important as what’s inside. Everything about the design matters, even down to the color. But if you’re more focused on tearing open ...