Snapchat is a moneymaker for some creators who frequently post content to Spotlight, land brand deals, and create AR lenses for the platform.

According to a report from The Verge, the new program will cover content posted to Stories as well as Spotlight. Previously these two formats had separate monetization programs but now they will be ...

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Top Snapchat creators will soon have more ways to make money on the social media app. The Santa Monica company introduced an expanded monetization program Monday, saying it would soon begin placing ...

Snapchat users aged 13-15 will no longer be able to share Spotlight posts with the general public. They can now share only with people they mutually follow. This update also provides a separate ...

Snapchat has announced a new, unified monetization program for creators. In a move to capitalize on the rising popularity around its TikTok-like Spotlight feature, the social media company says the ...

Social media in 2025 often feels like a high-stakes performance. Filters, edits and algorithmic gimmicks dominate most platforms. But Snapchat is flipping the script by championing unfiltered ...

Snap Inc. in its earnings call for Q4 2023 revealed that it is planning to bring a unifying experience for its Spotlight and Stories capabilities in terms of navigation and interface. Evan Spiegel, ...

Users under 16 years old will get a separate profile to show Stories and Spotlight posts to friends that they follow back.