"Drop a jeans size in 2 weeks." It sounds too good to be true. But according to the Special K Challenge, you could lose up to 6 pounds in 14 days if you eat cereal or other Special K products for ...

NEW YORK Special K was once just a line of cereals. Today, it's a diet food empire. The brand first hit shelves in 1955 as a no-frills breakfast alternative but now caters to dieters who see its airy ...

The Special K diet is a 14-day program that involves replacing two meals a day with a bowl of Special K cereal and low-fat milk. You can also snack on whole fruits, vegetables, and portion-controlled ...

Kellogg is foraying into new spaces with the launch of a quiche range under its Special K brand in the US. Special K Crustless Quiches are said to be “an entirely new breakfast option that provides a ...

Cereal description: Rice and wheat flakes that are large, rough-hewn and speckled with dark dots that would probably cause most folks to phone their physician if they started showing up on their ...

The Food and Drug Administration (FDA) announced Wednesday it is proposing changes to its definition of "healthy." The new definition would disqualify many popular breakfast cereals such as Honey Nut ...

Kellogg on Thursday, Feb. 12, 2015 said its U.S. cereal unit suffered another sales decline in the fourth quarter, hurt by the performance of its top moneymaker, which over the years has branched out ...