The angular, divisive electric pickup truck didn't sell as well as some Wall Street analysts expected in 2024.

Tesla is declaring the Cybertruck to be “America’s bestselling electric pickup truck in 2024.” And yet for the first time, the company offering discounts of up to $2,600 on the low-poly truck, a sign that demand may not be as strong as Tesla would like you to think.

Tesla is offering discounts on MY2024 Cybertruck units in its inventory as it tries to clear house for the MY2025, which qualifies for the EV tax credit