Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like its competitor X, is an expansion of Threads’ advertising initiatives, ...

Instagram Threads is rolling out users’ most-requested feature to date: the ability to message people directly, without having to switch to another app, like Instagram. The company said direct ...

Threads was a kind of extension of Instagram when it launched in 2023. However, it has become an independent platform with new features in recent years. Meta recently updated Threads’ word filter ...

Threads was a kind of extension of Instagram when it launched in 2023. However, over time, the reliance of Meta’s X rival platform on Instagram has waned. Now, Threads is getting its own DM inbox, ...

It took long enough, but Meta has finally admitted what Threads users have been saying from day one: the platform needs its own direct messaging system. Not something tied to Instagram, not a redirect ...

Meta was initially developing Threads as just a feature for the Instagram app, reveals Adam Mosseri. He said that text posts inside Instagram could be confusing to users. So the Meta team behind the ...

Instagram President Adam Mosseri revealed the latest update to Threads’ Hidden Words setting. This update brings new custom filters that allow Threads users to block words, phrases, and emojis in ...