The uproar from the ‘woke’ ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney ...

We knew Jaguar’s rebranding strategy was disastrous for the brand, but new hard data shows just how badly sales tanked. While ...

Consumer research also showed progress. Focus group testing indicates that 20 percent more people see Jaguar as a brand ...

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the ...

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The results of the Auto Express New Car Awards were announced this week with the fantastic Skoda Elroq taking the overall win ...

Fast, curvaceous cars and British Racing Green. The warm glow of wood, the rich tang of leather, the bright splashes of chrome. Grace, pace, and space? Forget all that. There’s a new Jaguar ...

Jaguar. The Jaguar Vision Gran Turismo SV’s design was inspired by both the previous car the company made for Gran Turismo, the Vision Gran Turismo Coupe, and by the company’s long history of racing ...

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