blu was a huge growth leader for Lorillard before the Reynolds American merger. Image: Lorillard. Electronic cigarettes have become increasingly popular as an alternative to traditional tobacco ...

blu's e-cigs have quickly risen in popularity, offering a high-tech alternative to smoking by mimicking its behavior — without the smell, tar, ash, tobacco, or other chemicals associated with ...

Aug 18 (Reuters) - A German court has ordered a subsidiary of U.S. tobacco giant Lorillard Inc to stop selling the popular blu e-cigarettes in that country, citing trademark confusion with lighter and ...

E-cigarette sales have declined for the first time in a five-year-period of steady growth. This news comes in the mists of Reynolds American Inc. agreeing to sell its popular Blu e-cig brand to rival ...