Richard M. Reis’s electronic mailing list is called “Tomorrow’s Professor,” but it’s helping many would-be professors today. About 15,000 graduate students and faculty members subscribe to the free ...

If you want to avoid a last-minute holiday mailing fire drill, now’s the time to update contact records and holiday mailing lists. Follow these tips to clean up your data and validate emails. A happy ...

In this post, Karen M. Wenning of Suttle-Straus in Waunakee, Wis., highlights frequently asked questions about direct mail lists. Businesses typically know what their existing customers “look like." ...

In today’s data-driven world, the more you know about your customers and prospects, the more effectively you can tailor your message to resonate with them. Yet many companies struggle to gather enough ...

Although Windows Live Mail is not geared toward the business community and does not have some of the advanced features of more robust email clients, you can still use the program to create different ...

Advertising is all about reaching the right people with the right message, and direct mail is one of many other advertising media used to deliver that message. Direct mail is thought to be a powerful ...

To them, Clinton’s vaunted list—estimated to include as many as 2.5 million email addresses— is a virtual license to print money for Democratic pols and causes. Indeed, as fundraising continues its ...

I recently read David Kanter’s column “Are E-mail Lists Overpriced” and felt that I had to respond. It’s true that NetCreations (a company acquired by Return Path in 2004) set the standard on pricing ...

A collection of names and addresses used by a company to send material to multiple recipients. On the internet, mailing lists include each person's e-mail address rather than a postal address. No ...

According to reader reports, Road Runner's high-speed Internet access service is blocking e-mail lists generated by Apple, disallowing some subscribers to receive developer newsletters and other ...

Mailing lists come in a variety of forms, from direct mail lists that provide physical addresses where you can send mail through the U.S. post office to email lists. A mailing list provides marketers ...