BreadTalk has appointed brand consultancy Anak to lead a global brand refresh, following a competitive closed-door pitch.

Creative OOH provides an element of surprise that stops you in your tracks unlike the passive viewing on a small screen. It ...

Despite advances in data, tools and technology, most B2B marketers across the Asia-Pacific region are failing at one of their ...

Coffee Meets Bagel’s (CMB) chief marketing officer Delbert Ty has stepped down after leading the dating app’s marketing ...

TikTok has launched its Election Centre, an in-app hub where Singaporeans can find election-related information through the ...

The Testicular Cancer Society has partnered with FP7McCann to launch "I see balls", the world’s first augmented reality (AR) ...

Google will not be rolling out a standalone prompt for third-party cookies and will maintain its current approach to offering ...

R/GA has appointed Guill Rodas as chief technology officer for APAC, as the agency sharpens its focus on AI-native solutions ...

In celebration of Earth Day this April, Watsons, the flagship health and beauty brand of AS Watson, has expanded its ...

AirAsia MOVE, formerly known as airasia Superapp, has entered into a strategic partnership with the Singapore Tourism Board ...

Instagram is now using artificial intelligence to identify teens who lie about their age in a bid to bypass protections built ...

Global beauty company Coty and apparel and sportswear brand adidas has unveiled a new fragrance collection crafted for ...