While previously only available in print to SEMA business members, SEMA magazine is now available to everyone in a digital format, including the latest issue filled with valuable insights on current ...

The 2026 SEMA Show is underway in Las Vegas, and SEMA Live Presented by AutoZone is now streaming, bringing the automotive aftermarket's biggest event to viewers around the world. The four-day ...

From groundbreaking products to standout custom builds, SEMA Live Presented by AutoZone continues to bring the automotive aftermarket's biggest week to screens around the world. The livestream returns ...

The SEMA Show has returned as the industry's most influential gathering, where groundbreaking products, game-changing innovations and powerful networking collide. But the energy doesn't stop at the ...

SEMA BATTLE OF THE BUILDERS BIKE BUILDER SHOOTOUT CROWNS INAUGURAL CHAMPION -- Steven Iacona and his custom Harley-Davidson Knucklehead earn top honors in first-ever motorcycle builder competition at ...

The 2026 SEMA Show is firing on all cylinders. From jaw-dropping custom builds and groundbreaking vehicle technology to packed aisles, business connections and can't-miss moments, the automotive ...

The 2026 SEMA Show continued Wednesday in Las Vegas, bringing the global automotive aftermarket together to explore new products, emerging technology and ideas that can help businesses grow. From ...

-- The winning products offer insight into the technology and consumer demands expected to influence the aftermarket in 2027. -- LAS VEGAS (Nov 3, 2026) – The Specialty Equipment Market Association ...

NEW SEMA STUDY HIGHLIGHTS SUBSTANTIAL GROWTH OF AMERICA’S AUTOMOTIVE AFTERMARKET INDUSTRY -- Update to landmark 2023 economic impact study highlights domestic manufacturing as a source of job creation ...

The Specialty Equipment Market Association (SEMA) announced the Top 4 builders in the 2026 SEMA Battle of the Builders Presented by Mothers competition. Each of the Top 4 finalists won their ...

-- From advanced propulsion to customization, the Show reflects the diversity and dynamism of car culture. -- The SEMA Show serves as a dynamic crossroads for commerce and creativity, where the ...