Artificial intelligence is now part of advertisers' arsenal, and some are using it to blur the line between newscast and sales pitch.

Alphabet Inc's Google faced a bipartisan buzzsaw of tough questions about its ad business in a hearing on Tuesday, with a particular focus on whether it misused its dominance in online advertising to ...

The return won't be easy. Among other things, YouTube will review a creator's off-platform activity to ensure they won't harm ...

California has ordered streaming services like Netflix, Hulu, Prime Video, and YouTube to stop cranking up the volume during ...

TV streaming services in California will next year be banned from playing loud ads that exceed the volume of the content you’re watching.

Alphabet-owned ($GOOGL) search engine giant Google has launched a new partnership program for its streaming platform YouTube. The program expands ...

YouTube has launched its “Activation Partners” program, bringing together trusted third-party providers with expertise in YouTube buying strategies and campaign management. The program aims to help ...

Sources told this newspaper that the directive was among “28 points” that resulted from the meeting held in Delhi on October ...