After years of dealing with the industry’s most unforgiving wardrobe staples, Sydney Sweeney decided to reengineer them herself. Enter Syrn (pronounced like “sye-rin”), a lingerie brand born from the ...

Sydney Sweeney knows how to keep people waiting. The “Euphoria” actress, 28, is officially launching her new lingerie line, Syrn (pronounced “sye-rin,” according to the brand), on Jan. 28, with a drop ...

Sydney Sweeney has a new venture to debut. Just a day after being spotted at the Hollywood sign with bras in hand, the actor confirms to Cosmopolitan exclusively that she is indeed launching a new ...

Sydney Sweeney is leaving her mark on the lingerie biz. The “Euphoria” actress, 28, gave fans their first look at her forthcoming intimates brand Syrn on Sunday, teasing the launch with a sultry video ...

The actress filmed a commercial at the iconic Hollywood Sign, which the Hollywood Chamber of Commerce states she did not have permission to do Frances O’Sullivan Sydney Sweeney announced the launch of ...

Sydney Sweeney is a certified fashion muse, endorsing brands such as Miu Miu and Jimmy Choo. As of Jan. 28, however, the Housemaid actor will also be adding the title of entrepreneur to her style ...

Sydney Sweeney could be in legal trouble after a reported publicity stunt. The "Euphoria" star, 28, was recently recorded climbing the Hollywood sign in California to promote a forthcoming lingerie ...

Sydney Sweeney is officially entering the fashion space — and she’s starting where she says the industry has long fallen short. The Housemaid star is launching a lingerie brand called SYRN (pronounced ...

Irene Richardson is an associate editor for InStyle. She primarily focuses on InStyle's fashion library, where she covers trends and must-have wardrobe finds. Irene personally tests countless fashion ...