Sensationalism, controversy, and misinformation outperform factual reporting, eroding trust in journalism and deepening ...

Apply these principles to stay relevant and keep up with the care and concerns of your community of followers.

Employees are powerful brand ambassadors when they leverage their authentic voices and networks to promote the company’s ...

Engagement is the lifeblood of any social media platform, and Threads is no exception. Since its launch, the platform has ...

An analysis of more than 4 million Facebook posts created by news outlets and political parties in 2024 highlights global ...

Social media is reshaping young minds, fueling addiction, and sparking legal battles. Are platforms doing enough to protect users?

The White House is launching a Rumble account similar to the White House's YouTube channel, Fox News Digital exclusively ...

Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.

TikTok's impact on the brand's social performance was responsible for 77 percent of owned engagements, according to ...

“Can’t wait” to marry Rory McPhee, declares Mel B with enthusiasm.

Abby Waechter is a junior studying strategic communications and Chase Borland is a sophomore studying journalism at Ohio University. The views of these editors reflect the opinions of the majority of ...

BuzzFeed, the company that reveals which Harry Potter character you'd most likely marry based on your favorite flowers, is up ...