A federal judge last week permanently enjoined online retailer Vintage Brand—which sells throwback and vintage collegiate ...

The “Just Do It” slogan feels like it’s been around forever, but it actually only came about in 1988, when ad executive Dan ...

Healthy snack brand Kind has reworked its logo and package design to boost shelf appeal, while retaining iconic assets like ...

One sport has wielded considerable sway over designers and dressers alike: tennis. Here's how to bring your best style and ...

King’s Hawaiian’s former logo, adopted in 2018, included a thin, uppercase serif font, encased in a pointed crown and ...

Private labeling allows brands to outsource product sourcing and manufacturing to a third party. With private labeling, you apply the brand to the packaging only when it is time to sell the product.

We spoke with Executive Director Manny Hidalgo, 55, of Silver Spring about the new logo, the rising need in the county and ...

Kim Kardashian may play the villain in Amazon MGM's Bratz movie as the studio aims to launch its own Barbie-style blockbuster franchise.

The Boston Bruins have unveiled their “new brand identity” ahead of the 2025-26 season, including new primary home and away ...

The Boston Bruins unveiled today, June 25, a refreshed tandem of Spoked-B logos that will serve as the Club’s primary marks ...

A look inside the process of designing the team's new uniforms, which feature the first changes to the Blue Note logo in 27 ...

Eagles security chief Dom DiSandro and actor/comedian Pete Davidson, who is also the creative director at DoubleSoul, met ...