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Ferrero, Froot Loops and Kellogg

Reuters on MSN · 3d

Froot Loops maker WK Kellogg agrees to $3.1 billion deal from Italy's Ferrero

WK Kellogg on Thursday agreed to be bought by the owner of Ferrero Rocher in a deal worth around $3.1 billion, uniting two of the world's most recognizable consumer brands to weather a tough spending backdrop marked by persistent inflation.

The Wall Street Journal on MSN · 3d

Ferrero Strikes Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes

The Italian candy maker behind Ferrero Rocher and Nutella is nearing a roughly $3 billion deal to buy the breakfast-cereal conglomerate WK Kellogg, according to people familiar with the matter. Ferrero,

Yahoo Finance on MSN · 3d

Ferrero clinches deal to acquire WK Kellogg for $3.1B, bringing Nutella and Froot Loops under one roof

The deal brings candy and cereal together under one roof as European chocolate giant Ferrero expands its US footprint.

21hon MSN

Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company

ANN DURBIN Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a ...

5don MSN

Will a food dye ban make your favorite treats taste different? We put Froot Loops to the test.

Pickles. Sports drinks. Your favorite breakfast cereal. Artificial food dyes are lurking in a lot of stuff — but that’s about ...

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