YouTube will resume sending its streaming data to Billboard’s U.S. charts in 2027, after Billboard agreed to narrow the gap ...

Instagram’s Edits team has introduced “Effect Builder,” a web-based tool that lets users create AI effects for Instagram Stories by describing them in text. The company said the tool requires no ...

Zoo 55, the digital label of “Love Island” and “Hell’s Kitchen” producer ITV Studios, has picked ad technology company Pixability to sell guaranteed ad placements on its YouTube channels to U.S. and ...

Henry Coan puts the cost of a conventional short-form shoot, with a rented set, paid actors, makeup, and a production team, at about $5,000, and the AI-generated version at about $5. What stays ...

Sam Ayre, Head of Marketing at AI advertising platform Cuttable, says Meta’s ad system has grown smart enough that the creative now does the targeting. That turns advertising on the platform into a ...

Ali Mirzaei says a TikTok Shop can sign the right affiliates, get strong content and run ads well and still never break out if its customer service score slips. Dimension, the Santa Monica startup he ...

The E.W. Scripps Company was founded in 1878 and built its business on local journalism. In October, its free streaming channel, Scripps Sports Network, began airing a series from two YouTube creators ...

Red Seat Ventures, the creator-led media company owned by Fox Corporation, has launched “Mostly Sheenius,” a weekly interview podcast hosted by Charlie Sheen, with Michael Douglas as its first guest.

OfferLab is built on a wager that a direct-to-consumer brand can find new customers more cheaply through a complementary brand’s audience than through another Meta ad. The Los Angeles-based company ...

TikTok has upgraded Symphony, its generative AI creative suite for advertisers, extending AI video generation to 30 seconds from 15 seconds and letting advertisers outside North America purchase ...