Alexa+ now has three different "personalities" to choose from: Brief, Chill, and Sweet. Brief provides concise responses; Chill responds with "easy-going" thoughts; and Sweet cheers you on. Alexa+ ...

Amazon wants Alexa+ to adjust to people's moods and preferences. It is starting with three personalities for the AI assistant, with more to be added later.

We tested Amazon's 30-minute delivery live on the podcast. Mike Levin and Josh Lowitz of Consumer Intelligence Research Partners explains what it means for grocery, retail, and Amazon's next big move.

Amazon's latest update to Alexa, Alexa+, has finally started to roll out bringing some standout features like agentic ...

A massive Amazon development is coming to Orland Park. But not everyone is ready to sign off on that big box delivery just yet.

Amazon is rolling out a new user interface for its Fire TV streaming devices, designed to put more focus on the content, while also simplifying navigation. The update, which is initially available to ...

Amazon highlights the battle between retailer-owned AI bots such as Rufus and horizontal agents from AI apps ChatGPT and Google Gemini.

Amazon Ads has launched an agentic AI tool called “Creative Agent” for UK advertisers to create ads from ideation to execution within a chatbot, for no additional cost.

Signed up for Amazon Prime by accident? Millions of customers like you are getting refunds for their subscriptions. Amazon and the Federal Trade Commission reached a $2.5 billion settlement in ...

If you're an Amazon Prime member, there's a $150 gift card with your name on it -- and you don't need to jump through hoops to get it. It comes automatically with the Amazon Prime Visa card (see rates ...

Amazon's Alexa+ AI assistant is rolling out to all U.S. Amazon Prime subscribers beginning today, with the service available at no additional cost. Amazon says that Prime subscribers can access Alexa+ ...