Because of its focus on fairy tales, Disney has a long history of depicting royalty in its films, often placing a young heroine front and center. From this trend came the official Disney Princess ...

Lego has unveiled SMART bricks, tags and mini figures which will bring "creations to life." They're just like regular Lego bricks except for a chip inside which respond to how they're played with, ...

A live 'Star Wars' video game being played on the outside of Sphere in Las Vegas Brian Friedman / Sphere Entertainment CES is a time for flashy promotion, and the Lego Group, Disney Consumer Products ...

We’re on the ground at CES in Las Vegas all week to sift through the hype and find the products that should actually be worth your money this year. Check out our guide to CES 2026 for our latest hands ...

LEGO does not reinvent itself very often. It’s a toy company that has been iterating on the same idea for decades. It patented the LEGO Brick almost 66 years ago, and any piece you buy today will work ...

The beloved LEGO Disney Castle is set to retire in the coming weeks and fans are bidding farewell to the one of the more popular LEGO sets. Though the Disney Castle doesn’t have a markdown, this is ...

For the first time in the United States, retail workers at a LEGO Store are seeking to unionize. Employees at Downtown Disney’s LEGO Store announced that they are organizing with the United Food and ...

An updated version of Lego Minifigure: A Visual History launched earlier this month, offering a comprehensive look at everything that’s happened in the Lego universe since the last edition dropped in ...

Parents need to know that Lego Disney Princess: Villains Unite is an animated special that features Disney princesses and villains in Lego form. Like The Castle Quest special that came before it, it's ...

This new LEGO special follows the ongoing feud between a group of lovable royals and their corresponding Disney foes. When Ariel, Moana, Tiana, Rapunzel, and Snow White last got in the way of Gaston’s ...