News

ThinkDigital Group (TDG) has become a member of the Advertising Business Group (ABG), the regional self-regulatory ...
Magnitude Creative's Philippe Berthelot believes the network model has failed to adequately serve clients, creatives and ...
Mada Media Company's CEO Mohammed Ali Al Hammadi reveals significant opportunities within OOH advertising and shares Mada ...
Publicis Groupe agencies dominate across multiple categories at the MMA Smarties MENA 2025, also taking the best in show.
Initially targeting a viewer base of 250,000, ReelNow TV audiences can unlock episodes by viewing 30 to 60-second premium ads ...
Guerlain announces Mohammed Hindash as the Maison's first regional make-up ambassador to power storytelling rooted in MENA's ...
With a focus on growth in Saudi Arabia and the UAE, Jon Holloway will lead AKQA’s continued transformation and innovation ...
Anthony Nghayoui has been appointed to lead Creo, which now looks after influencer marketing capabilities for OMG in MENA.
Kitopi ‘See, Eat, Repeat’ campaign, with Talabat and Hypermedia, gained 100K+ new customers through it's citywide media takeover.
The Miral campaign is being rolled out across social and digital, OOH, radio, publications and community-focused activities and events.
Dana Tahir has been appointed CEO, while Rishi Talwalker and Razan Karim step up as Heads of Communications at Havas Red.
Recent graduates and early‑career creatives rotated through intensive 1‑on‑1 learning with the TBWARAAD award‑winning staff.