Automobili Lamborghini and Dentsu Creative Italy have unveiled a new launch film for the Urus SE Performante, using a cinematic narrative to explore themes of ...

But beyond the headline numbers, executives speaking to Communicate argued that the creator economy is entering a new phase, ...

The UAE is embedding AI literacy into its national strategy to strengthen workforce skills, support responsible adoption of ...

Louvre Abu Dhabi has announced the opening of A Board Game Adventure, a new Children's Museum exhibition that explores the ...

As brands produce hundreds of versions of advertisements for different platforms and audiences, most go live without consumer ...

The Gulf luxury market remained a drag on global growth in the first half of 2026, with the region's luxury consumer base ...

Artificial intelligence has become virtually inseparable from modern marketing, with 97% of marketing leaders now using AI in ...

Yas Island is using fans' emotional reactions to the FIFA World Cup 2026 to shape real-time social media content, supported ...

The Abu Dhabi Businesswomen Council (ADBWC), in partnership with Publicis Groupe Middle East, has announced the second ...

Dubai's iconic children's mascot Modesh is joining forces with global phenomenon Baby Shark for the first time, with an ...

PHD MENA, an Omnicom Media agency, has been appointed as the media agency of record for Wynn Al Marjan Island, the company ...

Unilever is increasingly relying on automation and artificial intelligence to manage its rapidly expanding creator marketing programme, as the consumer goods ...