Manscaped’s CMO Marcelo Kertész on flipping its strategy from quick-win performance marketing to building a lasting brand with smarter, long-term growth.
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Manscaped's CMO on flipping its strategy from quick-win performance marketing to building a lasting brand with smarter, ...
You can’t buy your way to the top of a large-language model. But brands can still make an impact, says Innocean's Tracy ...
The Daily News Roundup will return on Monday 12/1, as the AdExchanger team will be too stuffed with Thanksgiving turkey to ...
You can’t buy your way to the top of a large-language model. At least not yet. But there are things that brands can do to ...
DMG Media has a new social-focused agency services biz; AI search and AI slop sites are cannibalizing recipe sites; and a new TikTok trend blasts brands for not delivering free stuff they didn’t ...