Amazon Ads has launched an agentic AI tool called “Creative Agent” for UK advertisers to create ads from ideation to execution within a chatbot, for no additional cost.

After months of uncertainty over its overseas operations, Dentsu has ruled out a comprehensive partnership, announcing sweeping management changes as it reports its steepest annual loss on record.

Sano told Campaign Asia-Pacific he is prioritising Dentsu’s role as a growth partner by focusing on tech and capabilities.

The full-year results are announced as the group presses ahead with the ¥52 billion (US$338 million) restructuring plan ...

Head of Instagram Adam Mosseri testified that he does not feel social media users can be “clinically addicted” to the Meta-owned app on Wednesday as part of the landmark social media addiction trial ...

Recognized as one of the fastest growing sports in both the U.S. and abroad, counting 20 million players in more than 100 ...

Publicis Groupe has hired Sean Palmer, who was formerly at WPP, as chief operational transformation officer for global clients.

What began as a storybook monster became 2024's $430 million phenomenon via TikTok and celebrity flexes, but counterfeit ...

The Coalition for Innovative Media Measurement appointed two members to its board of directors: Dana McGraw (SVP, data and ...

Major League Soccer (MLS) on Thursday released a national marketing and media campaign, along with a fan engagement plan, ahead of its 2026 season kickoff weekend. The campaign features three ...

The new North American platform replaces “Ready for You,” and positions TD as a counterweight to an increasingly automated ...