Loaded - THE '90s publishing phenomenon, and one of the voices that defined the decade, launched when British men’s magazines were fixated on yuppies, expensive suits and the New Man. Music, football, comedy, films, clubbing and attitude were in, with the first issue featuring Eric Cantona, Gary Oldman and Paul Weller. Who came up with the name Loaded, and what did it mean? James Brown, Miranda Sawyer and Martin Deeson share their hazy memories. BBC Arts #Loaded #LoadedMagazine #LadsMags | BBC O