Find out more about how MLA has helped deliver $81.6 million in annual net benefits directly to producers in our latest annual Adoption Outcomes Report. 🤝 Find the full report in the comments below. | Meat & Livestock Australia
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MLA Updates 2025 is heading to Adelaide. 🙌 Hear why MLA's General Manager R&D and Adoption Sarah Strachan hopes to see you there to share the important work her team is delivering in SA and how it can support your business' productivity. | Meat & Livestock Australia
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MLA's highly anticipated Australian Lamb campaign launches today! 🐑🌞 This campaign is one of MLA's biggest investments and will feature prominently across online video, cinema, radio, retail point-of-sale, paid social, influencer marketing and PR. Each year, the campaign has the same core objective: to keep lamb top of mind throughout summer and drive purchase in-store. Watch the ad in full below 👇 | Meat & Livestock Australia
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MLA's biggest event of the year is coming to Adelaide! 🌟 Join us at MLA Updates 2025 for an action-packed day showcasing the latest in red meat innovation, sustainability and productivity. From cutting-edge R&D to practical livestock demonstrations, this is your chance to connect, learn, and shape the future of our industry. Details: 📅 20 November 2025 📍 Adelaide Convention Centre 💥 FREE to attend — don’t miss out Learn more or register below. | Meat & Livestock Australia
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